♠ Posted by Unknown in Blog at 2:39:00 pm
1. Offer Your Visitors a Great Deal!
Who are your visitors? What problems are they trying to solve? Offer your visitors REAL Value.
2. Catch your visitor’s attention with Titles that compel the reader to click your Ad to read further. The first thing your potential visitor’s will see is the title of your ad. If it intrigues them to click your ad to learn more you have succeeded in step one in capturing your visitor’s attention. Remember, your only goal with titles is to get the visitor to click your ad to read further. Do not try to sell them your whole program in the title. Goal= Get the visitor to click ad to read more. Focus!
3. The entire focus of The Body of Your Ad should be to get the Visitor to take one specific action. How to get your visitors to take action Do not try to sell the prospect on your whole program in your ad body. Now that you have them reading your ad you do not want to confuse them with lengthy ad copy. Do you want your prospect to call you, email you, or to click your link to visit your website? One Action Only!
4. Tell the prospect what to do and make it really easy for them to do so. Spell it out! If you want them to call you say “Call me here.” Tell them specifically, "Click Here", "Buy Now".... It is amazing how many people will simply do what you tell them to do. You must have one clear and specific call to action telling the prospect exactly what you want them to do and what it in it for them if they do so.
5. You Must Follow Up!
FOLLOW UP
Marketers really get hung up on this one because everybody wants to make money right away. But think about your last purchase online. Did you just see a website cold, about a product or service you had never heard of before and just buy the first time you saw the ad copy? Probably not.
Maybe you did some research online. Maybe you emailed the owners of the website and asked some questions. If you finally did order it might have been weeks after your initial contact.
Well, your prospects are just like you. They need more info. They need to be reassured. One of the best tools for following up is an autoresponder. This is a tool which will automatically follow up with your prospects with timed email newsletters after they subscribe from your website
.
It has been proven that prospects need an average of 7 follow ups before they buy. I suggest you follow up with your prospects if you want to maximize the sales from the traffic you generate.
If you are sending traffic to a page without a follow up system your prospect only has one opportunity to buy from you, the first and only contact they have with your site. And this is the time when they are least likely to buy. You are throwing away money on advertising if you do not have a follow up plan or an autorepsonder system following up for you giving your prospects more info about you and your business.
Getting traffic is not enough these days in the competitive online marketplace. You need to offer a great value and keep following up with your prospects to make sure they get the message.
I hope you found these tips helpful.To know more tips like us on facebook and subscribe our newsletter.
0 comments:
Post a Comment